I’m not a nutritionist or a physical trainer, and I’m barely able to navigate the kitchen, but I know protein is good for muscle growth, helps you feel full and is generally good for you in moderation. I eat a lot of protein bars.
I know there’s much to avoid around breakfast bars regarding sugar and carbs. However, not all snack bars are these sly sugar treats, and there’s a scale. I’ve rather come to like having a box of protein bars tucked away in the cupboard, to raid occasionally or make sure I’ve something to pop in my bad ahead of a gig.

Which protein bar is best?
If the question is, which protein bar? The answer is; it depends and I can help select a few candidates for you.
I have a spreadsheet of (at the time of writing) two dozen protein bars and have entered their weight, sugar, carbs and protein count. I’ve not had this lab tested and if the nutrition label on the website is wrong, so is my data, but I hope that’s not the case.
For this research, I use calories as the baseline and compare that to protein, sugar and carbs. Note that the axis of the charts changes depending on whether (I think) more is better.
Also, note that I affiliate link the hell out of this research whenever I can. If someone buys over 12,000 boxes, then the commission will pay for my time.
Too small? Sorry! Hover over the chart and click the full screen [] square in the bottom right.
Protein vs Calories protein bar analysis
Sugar vs Calories protein bar analysis
Carbs vs Calories protein bar analysis
Which protein bar is best for me?
There’s no medical, health or wellness advice here, and I’ve not been paid to do this (hopefully, commissions will come). I’m sharing a personal project. However, safe to say that if you’re bulking up then the bigger protein counts are the bars you’re after. For me, and many others, it’s about balance and the protein to calories ratio that matters. When I warned against breakfast bars and some of the big brands at the start of this article it was because their ratio of protein to calories tends to be at the bottom end of the scale.
Further apologies are necessary for the mobile experience as I suspect Google’s Looker Studio, which I use to present data, doesn’t cope well with the small screen but you can click on the link and screen max each chart.
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